#1 choice for collectors
A new chapter unfolds, inspired by Britain’s Royal Gardens.
True collectors know the rarest pieces aren’t found — they’re claimed.
Our subscription is now open.
Debut year unfolds as a garden theme — from frosted walks in Hyde Park, to a garden party at Buckingham Palace, to an Easter hunt in Regent’s Park — each revealed as a monthly couture surprise.
With limited places and lasting treasures, this is your invitation to join a journey of rarity and the collector's experience.
This month spotlight - Box #2
It’s a January afternoon in Covent Garden — the kind that feels suspended in time. The piazza rests after the festive rush, its cobblestones softened by winter light. Inside the market halls, the air is calm, and poinsettias glow in the windows of the neighbourhood florists, their reds warming the cool day like quiet embers.
From Covent Garden, it’s only a short winter wander — fifteen gentle minutes through Trafalgar Square and along The Mall — before the city opens into the quiet elegance of St James’s Park. In January, the lake lies still, the paths glow with soft afternoon light, and the last red berries echo the poinsettia’s warmth.
INSIDE YOUR BOX
The dress in detail:
- A full‑length silhouette that falls like a winter evening, quiet and dramatic
- An hourglass shape that curves with soft, sculpted confidence
- Sequins scattered throughout, catching light the way frost catches dawn
- A deep front opening that feels like a breath of cold January air
- A back zip that closes the dress with a smooth, effortless whisper
- A fully lined interior that gives the piece its calm, sculpted confidence
- A velvet poinsettia bloom, rich and soft, glowing like a warm ember in mid‑winter
- A soft green fur shawl, brushed with beads and sequins, echoing the shimmer of a London park at dusk
- Includes a numbered Certificate of Authenticity, ensuring verified origin and long‑term collector value
- Available exclusively through the Club - reserved for members only
Future couture outfits remain a closely guarded secret — unveiled only as each month arrives. Anticipation is part of couture, secrecy is part of the experience...
* Models shown are for display purposes only. Dolls are not included in any subscription plan and are used solely to present the couture outfits.
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Select your Couture Club
Discovery Club
30£jeden MonatA seasonal couture ritual with exclusive surprises, perfect for collectors seeking a lighter rhythm with one couture outfit each quarter, for a total of 4 per year.
Signature Club
90£jeden MonatA monthly couture journey with guaranteed outfits and curated accessories, tailored for ongoing elegance with one couture outfit each month, for a total of 12 per year.
Luxury Club
1.200£jedes JahrA year‑long couture experience crowned with rare limited‑edition offers. One couture outfit each month, for a total of 12 per year, and 24-days Christmas Advent Calendar in October 2026.
All plans include:
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Welcome gift limited edition 2026 gtGdollwear desk calendar on joining
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Couture outfits tailored to your chosen doll size
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Curated accessories with select drops
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14‑day cooling‑off period
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Free worldwide shipping, with US tariffs also covered by us
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Freedom to cancel renewal anytime
Delivery:
- For both Monthly and Annual plans, your first couture outfit will be dispatched within 2 days after the statutory 14‑day cooling‑off period has ended.
- For Quarterly plans, the complimentary desk calendar will be dispatched within 2 days after the cooling‑off period, while the couture outfit itself will be dispatched only once all three scheduled payments have been successfully collected.
Cancellation & Refunds:
- Cooling‑Off Period: All subscriptions include a statutory 14‑day cooling‑off period from activation. During this time, you may cancel for a full refund.
- Annual Plan: After the cooling‑off period ends, annual subscriptions are locked for the year and cannot be cancelled or refunded. You may, however, cancel at any time to prevent renewal for the following year.
- Quarterly & Monthly Plans: These may be cancelled at any time, with no refunds for past months.
- Effect of Cancellation: Once cancelled, no further outfits will be sent. Your place is considered gone and may be taken by another collector. It cannot be reclaimed.
Company Rights:
We reserve the right to pause or cancel your subscription at any time. In such cases, refunds will be issued for any payments not fulfilled, ensuring fairness and continuity in your collector journey.
Non Transferable:
Subscriptions are personal to each collector and cannot be transferred or shared.
Communication:
Subscribers will be notified of each drop date and theme a few days in advance via email, before the products are shipped.
Renewal:
Your subscription is set to automatically renew. Depending on your chosen plan, billing will occur monthly or annually using your saved payment method.
Begin the journey - Box #1
From bloom to stroll — December’s couture story unfolds. Inspired by Amaryllis blooms once prized in Victorian conservatories and Hyde Park’s frosted winter walk, this outfit is more than fashion. It’s a collector’s journey through London elegance, where imagination meets reality in couture. So let us take you to London’s Hyde Park this crisp December morning… frosted paths, rosy cheeks, and the promise of something rare. As you stroll toward Knightsbridge, scarlet Amaryllis blooms glow through townhouse windows. That same wonder carries into your own reality: when you join the Club and receive your first package, with this couture dress, the bold Amaryllis colours and power‑shouldered silhouette will instantly transport you back to Hyde Park’s frosty charm and Knightsbridge’s glowing windows — imagination made tangible, a London winter captured on your doll shelf. INSIDE YOUR BOX The dress in detail: - Dramatic dress silhouette with precision cuts, structure, and tailoring that command presence. - Signature powerful shoulder sleeves for bold confidence. - Cropped skirt with angular hips — a Balmain‑inspired silhouette. - Accents in striking magenta pink, echoing the Amaryllis bloom. - Weeks of expert hand‑embroidery with sequins and glass beads, showcasing artisanal craftsmanship. - Tiny back zip closure, a discreet detail for perfect fit and finish. - Fully lined interior in soft couture satin, ensuring both structure and elegance from within. -Includes a numbered Certificate of Authenticity, ensuring verified origin and long‑term collector value. Welcome gift: - Exclusive limited edition 2026 gtGdollwear desk calendar. And, as with all our orders, your couture arrives with our signature shopping bag and a miniature bouquet of roses - we simply cannot resist. Worth: Your first box contains a couture dress (£129 RRP) and the limited‑edition 2026 desk calendar (£20 RRP). Together they represent £149 (approx. $200) of collector value — received for just £90 (approx. $120) on the subscription plan. Please note: due to artisanal pattern placement, each dress may vary slightly — making every piece truly unique. Offering: For collectors who prefer to secure this debut couture dress outside the subscription, a handful of pieces are released separately in the shop — available at £129 (approx. $170), while they last. At the same time, we’ve carefully reviewed our offering and, thanks to your feedback, refined the subscription experience. The package contents have been adjusted to focus on what collectors value most — ensuring your subscription remains exclusive and sustainable, while being accessible and affordable.
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